We use cookies to provide you with the best online experience. By continuing to browse this site you are agreeing to the use of cookies. Click this banner for more info.
Google still commands Lion's Share of Digital Ad Spend
13 Nov 2011 10:39 PM
According to the 2010 overall figures for Digital Ad Spend, courtesy of Darren Herman, of the circa $64 billion Worldwide 2010 Digital Advertising Revenues, Google is responsible for nearly half, i.e. $29 billion or circa 45.7%.
The revenues of the 5 biggest; i.e. Google + Yahoo + Microsoft + Facebook + AOL is equivalent to nearly 64% of the total market share of Online Advertising or two-thirds.
Most of these big players of course own a number of digital properties:
Subscribe to feed
Subscribe by email
Print
